<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Divyansh Sood® Studio — Journal</title><description>Notes and case studies on building custom-coded, conversion-focused websites for businesses worldwide.</description><link>https://www.divyanshsood.com/</link><language>en</language><lastBuildDate>Wed, 29 Jul 2026 00:00:00 GMT</lastBuildDate><atom:link href="https://www.divyanshsood.com/rss.xml" rel="self" type="application/rss+xml"/><item><title>How AI Is Transforming Website Development</title><link>https://www.divyanshsood.com/blog/how-ai-is-transforming-website-development/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/how-ai-is-transforming-website-development/</guid><description>Written from shipping client sites with AI daily and running an AI website generator. What has genuinely changed in how websites get built — and what hasn&apos;t.</description><pubDate>Wed, 29 Jul 2026 00:00:00 GMT</pubDate><category>AI</category><category>web development</category><category>AI-assisted development</category><category>developer workflow</category><category>automation</category></item><item><title>The Real Benefits of AI in Modern Web Development</title><link>https://www.divyanshsood.com/blog/benefits-of-ai-in-web-development/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/benefits-of-ai-in-web-development/</guid><description>Not the vendor list. The benefits of AI in web development that survived contact with real client work — measured from my own builds, with the ones that didn&apos;t.</description><pubDate>Wed, 29 Jul 2026 00:00:00 GMT</pubDate><category>AI development</category><category>productivity</category><category>web development</category><category>AI</category><category>code quality</category></item><item><title>The Challenges and Limitations of AI in Website Development</title><link>https://www.divyanshsood.com/blog/challenges-and-limitations-of-ai-in-web-development/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/challenges-and-limitations-of-ai-in-web-development/</guid><description>Every way AI has cost me time, money or sleep on a real build — hallucinated APIs, plausible-wrong code, security gaps and the review tax nobody prices in.</description><pubDate>Wed, 29 Jul 2026 00:00:00 GMT</pubDate><category>AI limitations</category><category>AI</category><category>code quality</category><category>security</category><category>technical debt</category></item><item><title>The Future of AI-Assisted Web Development</title><link>https://www.divyanshsood.com/blog/future-of-ai-assisted-web-development/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/future-of-ai-assisted-web-development/</guid><description>What actually changes next in AI-assisted development, from someone who built an AI website generator — including the predictions I think are wrong, and why.</description><pubDate>Wed, 29 Jul 2026 00:00:00 GMT</pubDate><category>AI-assisted development</category><category>future of work</category><category>AI</category><category>web development</category><category>careers</category></item><item><title>AI Website Builders vs Hiring a Developer — the India Edition</title><link>https://www.divyanshsood.com/blog/ai-website-builder-vs-developer-india/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/ai-website-builder-vs-developer-india/</guid><description>I build client websites and I built an AI website generator. The honest comparison for an Indian small business — what generators do well, and where they stop.</description><pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate><category>AI</category><category>website builders</category><category>India</category><category>custom code</category><category>small business</category></item><item><title>How Indian Businesses Are Actually Using AI in 2026</title><link>https://www.divyanshsood.com/blog/how-indian-businesses-use-ai-2026/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/how-indian-businesses-use-ai-2026/</guid><description>Not the business-press version. What AI really does inside Indian small businesses — drafting, structuring messy input, being found by assistants.</description><pubDate>Mon, 27 Jul 2026 00:00:00 GMT</pubDate><category>AI</category><category>India</category><category>small business</category><category>automation</category><category>GEO</category></item><item><title>Should Your Indian Business Add an AI Chatbot? An Honest Answer</title><link>https://www.divyanshsood.com/blog/ai-chatbot-for-indian-business/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/ai-chatbot-for-indian-business/</guid><description>For most Indian small businesses a website chatbot is the wrong first purchase — you already have WhatsApp. When it&apos;s worth building, and what to insist on.</description><pubDate>Sun, 26 Jul 2026 00:00:00 GMT</pubDate><category>AI</category><category>chatbot</category><category>India</category><category>WhatsApp</category><category>small business</category></item><item><title>Learning AI-Assisted Development: The Path I&apos;d Take in 2026</title><link>https://www.divyanshsood.com/blog/learn-ai-assisted-development-2026/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/learn-ai-assisted-development-2026/</guid><description>The courses, docs and projects I&apos;d work through to go from web developer to shipping AI features — in order, with what&apos;s worth paying for and what to skip.</description><pubDate>Fri, 24 Jul 2026 00:00:00 GMT</pubDate><category>AI development</category><category>learning</category><category>courses</category><category>developers</category><category>career</category></item><item><title>RAG for Business Websites: When a Chatbot Should Actually Read Your Docs</title><link>https://www.divyanshsood.com/blog/rag-for-business-websites/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/rag-for-business-websites/</guid><description>Retrieval-augmented generation for people commissioning it — when it&apos;s worth building, when it&apos;s the wrong tool, and why content beats the model.</description><pubDate>Thu, 23 Jul 2026 00:00:00 GMT</pubDate><category>RAG</category><category>AI development</category><category>retrieval</category><category>documentation</category><category>LLM</category></item><item><title>Claude vs GPT vs Gemini for Product Features: What I Learned Shipping All Three</title><link>https://www.divyanshsood.com/blog/claude-vs-gpt-vs-gemini-for-product-features/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/claude-vs-gpt-vs-gemini-for-product-features/</guid><description>I run one AI product on all three providers. What differs in production — prompt portability, failure modes, latency — and how to keep the choice open.</description><pubDate>Wed, 22 Jul 2026 00:00:00 GMT</pubDate><category>AI development</category><category>Claude</category><category>GPT</category><category>Gemini</category><category>LLM</category></item><item><title>Adding AI Features to Your Website: What Actually Works in 2026</title><link>https://www.divyanshsood.com/blog/ai-features-that-actually-work-on-websites/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/ai-features-that-actually-work-on-websites/</guid><description>Search, support, drafting, extraction — which AI features earn their keep on a business website, which never ship, and what production really needs.</description><pubDate>Tue, 21 Jul 2026 00:00:00 GMT</pubDate><category>AI features</category><category>web development</category><category>search</category><category>automation</category><category>product</category></item><item><title>How I Build Client Websites with Claude Code</title><link>https://www.divyanshsood.com/blog/how-i-build-websites-with-claude-code/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/how-i-build-websites-with-claude-code/</guid><description>The real AI-assisted workflow behind a three-week custom build — where it speeds things up, where it doesn&apos;t, and what I never hand over to a model.</description><pubDate>Sun, 19 Jul 2026 00:00:00 GMT</pubDate><category>AI-assisted development</category><category>Claude Code</category><category>workflow</category><category>web development</category><category>custom code</category></item><item><title>Shopify Alternatives for Premium D2C Brands, Honestly Ranked</title><link>https://www.divyanshsood.com/blog/shopify-alternatives-for-premium-d2c/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/shopify-alternatives-for-premium-d2c/</guid><description>Customize Shopify, go Woo, headless, or fully custom? The four real options for premium D2C brands, judged on brand control and three-year economics.</description><pubDate>Sat, 18 Jul 2026 00:00:00 GMT</pubDate><category>Shopify alternatives</category><category>D2C</category><category>e-commerce</category><category>headless</category><category>custom code</category></item><item><title>School Websites in India: What Parents Want, What Portals Fix</title><link>https://www.divyanshsood.com/blog/school-website-admissions-portal-india/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/school-website-admissions-portal-india/</guid><description>What parents actually look for on a school website, why an admissions portal beats an ERP subscription, and what a fair build costs — from a 7-day real build.</description><pubDate>Thu, 16 Jul 2026 00:00:00 GMT</pubDate><category>school website</category><category>admissions portal</category><category>India</category><category>education</category><category>web apps</category></item><item><title>A Website for Your Himachal Homestay: The Commission Math</title><link>https://www.divyanshsood.com/blog/hotel-homestay-website-himachal-direct-bookings/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/hotel-homestay-website-himachal-direct-bookings/</guid><description>OTAs take 15–30% of every Himachal booking. The direct-booking website playbook for hotels and homestays — WhatsApp-first, seasonal SEO, and the season math.</description><pubDate>Tue, 14 Jul 2026 00:00:00 GMT</pubDate><category>Himachal</category><category>hotels</category><category>direct bookings</category><category>homestay</category><category>travel</category></item><item><title>How to Get Your Business Recommended by ChatGPT</title><link>https://www.divyanshsood.com/blog/get-your-business-recommended-by-chatgpt/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/get-your-business-recommended-by-chatgpt/</guid><description>AI assistants already recommend businesses in your category — the steps that decide whether yours is named: quotable facts, schema, llms.txt, corroboration.</description><pubDate>Sun, 12 Jul 2026 00:00:00 GMT</pubDate><category>ChatGPT</category><category>GEO</category><category>AI search</category><category>local business</category><category>llms.txt</category></item><item><title>GEO vs SEO: What&apos;s Actually Different</title><link>https://www.divyanshsood.com/blog/geo-vs-seo-whats-actually-different/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/geo-vs-seo-whats-actually-different/</guid><description>SEO optimizes to win a click; GEO optimizes to be the answer. What changes in practice — entities, llms.txt, schema, measurement — and how the two compound.</description><pubDate>Thu, 09 Jul 2026 00:00:00 GMT</pubDate><category>GEO</category><category>SEO</category><category>AI search</category><category>llms.txt</category><category>structured data</category></item><item><title>Hiring a Web Developer in India: A Buyer&apos;s Guide for US &amp; UK Founders</title><link>https://www.divyanshsood.com/blog/hire-web-developer-india-from-us/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/hire-web-developer-india-from-us/</guid><description>India has two developer markets — body shops and senior independents — and the horror stories come from confusing them. Fair pricing, vetting, and how it works.</description><pubDate>Mon, 06 Jul 2026 00:00:00 GMT</pubDate><category>hire developer India</category><category>offshore development</category><category>remote work</category><category>startups</category></item><item><title>Web Design Agency vs Freelancer: What the Invoice Actually Buys</title><link>https://www.divyanshsood.com/blog/freelancer-vs-agency-web-development/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/freelancer-vs-agency-web-development/</guid><description>Agencies quoted six months; one senior freelancer shipped in seven days. What agency overhead buys, when it&apos;s worth it, and how to vet an independent developer.</description><pubDate>Thu, 02 Jul 2026 00:00:00 GMT</pubDate><category>agency vs freelancer</category><category>hiring</category><category>web development</category><category>startups</category><category>process</category></item><item><title>Squarespace vs a Custom Website: Naming the Moment You Outgrow It</title><link>https://www.divyanshsood.com/blog/squarespace-vs-custom-website/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/squarespace-vs-custom-website/</guid><description>Squarespace is enough — until you compete on search, sell seriously, or your brand outgrows the template. The honest decision rule, with the three-year math.</description><pubDate>Sun, 28 Jun 2026 00:00:00 GMT</pubDate><category>Squarespace</category><category>custom code</category><category>website builders</category><category>SEO</category><category>small business</category></item><item><title>Framer vs Custom Code: When the Prettiest Builder Isn&apos;t Enough</title><link>https://www.divyanshsood.com/blog/framer-vs-custom-code-2026/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/framer-vs-custom-code-2026/</guid><description>Framer is the best website builder ever made — and funded startups still replace it. Where Framer genuinely wins, where it hits a ceiling, and how to decide.</description><pubDate>Wed, 24 Jun 2026 00:00:00 GMT</pubDate><category>Framer</category><category>custom code</category><category>no-code</category><category>startups</category><category>web development</category></item><item><title>Why Premium Brands Are Leaving Shopify for Custom Code</title><link>https://www.divyanshsood.com/blog/why-premium-brands-leave-shopify/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/why-premium-brands-leave-shopify/</guid><description>Shopify is brilliant for getting a store live fast. But brands that want to feel like a brand keep hitting a theme-shaped ceiling. Where custom code wins.</description><pubDate>Thu, 18 Jun 2026 00:00:00 GMT</pubDate><category>D2C</category><category>Shopify</category><category>e-commerce</category><category>brand</category><category>custom code</category></item><item><title>The Real Cost of Renting Your Storefront</title><link>https://www.divyanshsood.com/blog/the-real-cost-of-renting-your-storefront/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/the-real-cost-of-renting-your-storefront/</guid><description>SaaS plans feel cheap because the bill is small and the cost invisible. What you actually pay over three years when your storefront is rented, not owned.</description><pubDate>Wed, 10 Jun 2026 00:00:00 GMT</pubDate><category>e-commerce</category><category>ownership</category><category>custom code</category><category>D2C</category><category>SaaS</category></item><item><title>How to Make Your Brand Quotable by AI (GEO in 2026)</title><link>https://www.divyanshsood.com/blog/make-your-brand-quotable-by-ai-geo-2026/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/make-your-brand-quotable-by-ai-geo-2026/</guid><description>Search is splitting into links and answers, and most brands are invisible in the answer half. How to make ChatGPT, Claude, Gemini and Perplexity cite you.</description><pubDate>Tue, 02 Jun 2026 00:00:00 GMT</pubDate><category>GEO</category><category>AI search</category><category>SEO</category><category>llms.txt</category><category>brand</category></item><item><title>Scarcity by Design: What Hand-Numbered Drops Teach About D2C</title><link>https://www.divyanshsood.com/blog/scarcity-by-design-hand-numbered-drops/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/scarcity-by-design-hand-numbered-drops/</guid><description>Limited drops aren&apos;t a gimmick — they&apos;re a different business model with different software needs. What a hand-numbered apparel brand taught me about scarcity.</description><pubDate>Fri, 22 May 2026 00:00:00 GMT</pubDate><category>D2C</category><category>e-commerce</category><category>brand</category><category>drops</category><category>custom code</category></item><item><title>Custom Code vs Webflow for Funded Startups</title><link>https://www.divyanshsood.com/blog/custom-code-vs-webflow-for-startups/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/custom-code-vs-webflow-for-startups/</guid><description>Webflow gets you a beautiful site fast — until it taxes your team and roadmap. How funded startups should decide between Webflow and custom code.</description><pubDate>Tue, 12 May 2026 00:00:00 GMT</pubDate><category>startups</category><category>Webflow</category><category>custom code</category><category>Next.js</category><category>SaaS</category></item><item><title>Your Landing Page Doesn&apos;t Have a Traffic Problem</title><link>https://www.divyanshsood.com/blog/landing-page-conversion-not-traffic/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/landing-page-conversion-not-traffic/</guid><description>Before you spend more on ads, look at what happens after the click. Most landing pages leak conversions in the same five places — all fixable, no new traffic.</description><pubDate>Sat, 02 May 2026 00:00:00 GMT</pubDate><category>conversion</category><category>landing page</category><category>design</category><category>performance</category><category>CRO</category></item><item><title>Google Business Profile vs. Website: What Indian Businesses Actually Need</title><link>https://www.divyanshsood.com/blog/google-business-profile-vs-website-himachal/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/google-business-profile-vs-website-himachal/</guid><description>A Google Business Profile gets you on the map. A website converts the people who find you there. What each does, where each fails, and why you need both.</description><pubDate>Tue, 28 Apr 2026 00:00:00 GMT</pubDate><category>Google Business Profile</category><category>local SEO</category><category>web development</category><category>small business</category><category>India</category></item><item><title>How to Get Direct Bookings Without Paying Aggregator Commission</title><link>https://www.divyanshsood.com/blog/direct-bookings-without-aggregator-commission/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/direct-bookings-without-aggregator-commission/</guid><description>MakeMyTrip and Booking.com take 15–25% of every booking they send. How Himalayan travel businesses escape that dependency and keep the margin they earn.</description><pubDate>Mon, 20 Apr 2026 00:00:00 GMT</pubDate><category>direct bookings</category><category>himalayan businesses</category><category>travel</category><category>Himachal Pradesh</category></item><item><title>Page Speed Is a Brand Statement</title><link>https://www.divyanshsood.com/blog/page-speed-is-a-brand-statement/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/page-speed-is-a-brand-statement/</guid><description>A slow site doesn&apos;t just rank worse — it tells visitors how you run your business. Why performance is a premium signal, and how fast &apos;fast&apos; actually has to be.</description><pubDate>Mon, 20 Apr 2026 00:00:00 GMT</pubDate><category>performance</category><category>Core Web Vitals</category><category>brand</category><category>custom code</category><category>SEO</category></item><item><title>Own Your Stack: Why Code Portability Is a Business Asset</title><link>https://www.divyanshsood.com/blog/own-your-stack-code-portability/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/own-your-stack-code-portability/</guid><description>If your developer vanished tomorrow, could anyone else pick up your website? It reveals whether you own it or just rent access — and why that&apos;s leverage.</description><pubDate>Wed, 08 Apr 2026 00:00:00 GMT</pubDate><category>ownership</category><category>custom code</category><category>lock-in</category><category>business</category><category>web development</category></item><item><title>Why Your Instagram Page Isn&apos;t a Website — And What That Costs You</title><link>https://www.divyanshsood.com/blog/instagram-page-vs-website-india/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/instagram-page-vs-website-india/</guid><description>Most Indian SMBs run their business from Instagram DMs and think that&apos;s enough. What that model actually costs in leads, Google visibility and business control.</description><pubDate>Sun, 05 Apr 2026 00:00:00 GMT</pubDate><category>Instagram</category><category>web development</category><category>lead generation</category><category>India</category></item><item><title>AI Website Builders vs a Human Developer in 2026</title><link>https://www.divyanshsood.com/blog/ai-website-builders-vs-developer-2026/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/ai-website-builders-vs-developer-2026/</guid><description>I build an AI website generator and I build sites by hand. The honest version of when AI is genuinely the right tool, and when it quietly costs you more.</description><pubDate>Wed, 25 Mar 2026 00:00:00 GMT</pubDate><category>AI</category><category>web development</category><category>custom code</category><category>no-code</category><category>WebSeek</category></item><item><title>How a 600K YouTuber Sold Handmade Products Online Without Shopify</title><link>https://www.divyanshsood.com/blog/chinkiz-creator-store-case-study/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/chinkiz-creator-store-case-study/</guid><description>Chinki had 600K YouTube subscribers and a store problem Shopify couldn&apos;t solve. A case study in custom-coded D2C — video gallery, Razorpay COD, zero templates.</description><pubDate>Fri, 20 Mar 2026 00:00:00 GMT</pubDate><category>case study</category><category>creator economy</category><category>D2C</category><category>Shopify alternative</category></item><item><title>Designing a Storefront That Feels Like the Brand, Not a Theme</title><link>https://www.divyanshsood.com/blog/storefront-that-feels-like-the-brand/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/storefront-that-feels-like-the-brand/</guid><description>Anyone can install a theme and drop in a logo. Building a storefront that actually feels like your brand is a different craft — here&apos;s what separates the two.</description><pubDate>Thu, 12 Mar 2026 00:00:00 GMT</pubDate><category>brand</category><category>e-commerce</category><category>design</category><category>D2C</category><category>custom code</category></item><item><title>How I Get Website Clients Without Paid Ads</title><link>https://www.divyanshsood.com/blog/how-i-get-clients-without-paid-ads/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/how-i-get-clients-without-paid-ads/</guid><description>Every client on my portfolio came through without a rupee in paid ads. Exactly how — from portfolio strategy to referrals to content that pre-qualifies.</description><pubDate>Thu, 05 Mar 2026 00:00:00 GMT</pubDate><category>freelancing</category><category>web development</category><category>client acquisition</category><category>Himachal Pradesh</category></item><item><title>A School Needed a Website and an Admissions Portal. Every Agency Said 6 Months. We Did It in 7 Days.</title><link>https://www.divyanshsood.com/blog/modernkbs-school-website-case-study/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/modernkbs-school-website-case-study/</guid><description>Modern K.B.S. School needed a website and a working admissions portal at once. Every agency quoted 6 months. A case study in what&apos;s possible with custom code.</description><pubDate>Fri, 20 Feb 2026 00:00:00 GMT</pubDate><category>case study</category><category>Himachal Pradesh</category><category>school</category><category>admissions portal</category></item><item><title>How to Choose a Website Developer in India (Without Getting Burned)</title><link>https://www.divyanshsood.com/blog/how-to-choose-web-developer-himachal/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/how-to-choose-web-developer-himachal/</guid><description>What to ask, what the red flags look like, and what good website work actually costs — a practical guide for Indian business owners hiring a web developer.</description><pubDate>Thu, 05 Feb 2026 00:00:00 GMT</pubDate><category>web development</category><category>hiring</category><category>freelancer</category><category>India</category><category>small business</category></item><item><title>Custom Website vs WordPress: Which Is Better for Your Business?</title><link>https://www.divyanshsood.com/blog/custom-website-vs-wordpress/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/custom-website-vs-wordpress/</guid><description>The honest answer on custom code vs. WordPress for Indian small businesses — what WordPress ships, where it fails on speed and SEO, and when custom is worth it.</description><pubDate>Mon, 05 Jan 2026 00:00:00 GMT</pubDate><category>WordPress</category><category>web development</category><category>India</category><category>SEO</category></item><item><title>What Is llms.txt — And Does Your Website Actually Need One?</title><link>https://www.divyanshsood.com/blog/what-is-llms-txt/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/what-is-llms-txt/</guid><description>What llms.txt is, what belongs in one, and an honest answer on whether it works — Google confirmed in 2026 that Search ignores the file entirely.</description><pubDate>Mon, 01 Dec 2025 00:00:00 GMT</pubDate><category>AI search</category><category>llms.txt</category><category>SEO</category><category>web development</category></item><item><title>Why Most Indian Business Websites Don&apos;t Generate a Single Lead</title><link>https://www.divyanshsood.com/blog/why-indian-websites-dont-generate-leads/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/why-indian-websites-dont-generate-leads/</guid><description>Six reasons most Indian business websites produce zero enquiries — none expensive to fix. A practical audit for clinics, tour operators and service businesses.</description><pubDate>Sat, 15 Nov 2025 00:00:00 GMT</pubDate><category>web development</category><category>lead generation</category><category>India</category><category>SEO</category></item><item><title>How a Taxi Business in Kangra Moved from Google Maps to Direct Website Bookings</title><link>https://www.divyanshsood.com/blog/nandini-travels-case-study/</link><guid isPermaLink="true">https://www.divyanshsood.com/blog/nandini-travels-case-study/</guid><description>Nandini Travels was the most-reviewed taxi operator in Kangra — and had zero direct bookings. Here&apos;s how a WhatsApp-first website changed that within weeks.</description><pubDate>Wed, 15 Oct 2025 00:00:00 GMT</pubDate><category>case study</category><category>Himachal Pradesh</category><category>taxi</category><category>direct bookings</category></item></channel></rss>